Hi, I’m Luis.
A Product Designer and Scrum Master with 6+ years of experience, based in Mexico. I’ve led agile teams and designed digital products, including Hora, a scheduling assistant that ranked among the Top 30 out of nearly 700 projects in Reto Zapopan 2025.
Over the years, I’ve specialized in bridging product design and agile delivery, working closely with talented people across technology, design, and marketing to turn ideas into meaningful products that generate solutions. I enjoy being involved not only in how a product is designed, but also in defining its direction, making decisions, and helping teams move from ideas to execution.
Recently, I started Overkit_, a Press Kit builder created to support musicians and artists, particularly those in independent and underground scenes. Music has been part of my life since my teens through playing in bands, photography, and video. Since 2023, I’ve been building a project around music photography and video, and that community has become an important source of inspiration for many of the products and ideas I create.
Experience
Where I’ve been building in my career.
Aug 2020 to Sep 2026
Product Designer & Scrum Master
Estralabs
Oct 2020 to Apr 2021
Full Stack Developer
Jarabesoft
Sep 2019 to Oct 2020
IT Support, RoR Developer, Video Editor
Colegio Camelot A.C.
Mar 2018 to Sep 2019
Computer Systems Engineer
SONDA
Recognition & milestones
A few moments I’m proud of.
2026
Hora Top 30 · Reto Zapopan
2026
Overkit_ in Early Access
Beyond product
visualist.media ↗Music, video and photography.
Weekends in the underground music scene: shooting music videos, photographing live shows, and meeting the artists and promoters who end up shaping what I build.